For who
Today, NGO’s recognise that they operate in complex and inherently unpredictable environments. The various relationships, dynamics and political mechanisms are constantly in flux and can never be fully understood in terms of linear cause and effect. In order to be more effective, contemporary NGO’s require an approach that allows for continuous monitoring in order to understand complex change as it happens. The SenseMaker approach makes this possible.
Originally developed to study threats to nations, the SenseMaker® software services and linked methods are now being applied to complex issues relating to areas such as strategy, risk assessment and horizon scanning. SenseMaker® gives you the capacity to gather and interpret thousands of sense making items either in a one-time research project or continuously. The technology employed in the system allows for model building, weak signal detection and monitoring and pattern analysis.